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The Hundreds x Puma – A Hopeful Future

The Hundreds and Puma come together again for their third collaboration, ending out the year with a call to protect our planet.  For this third collection of footwear, apparel and accessories, being...

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Neymar Jr, Football Dreams from Brazil to Jamaica

Back in September PUMA announced its long-term partnership with Neymar. Neymar, who grew up watching videos of the world’s football stars, said that this endorsement is truly a dream of his and that he...

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La Haine x Reebok – Hate and Friendship in the Parisian Projects

Jusqu’ici tout va bien… Mais l’important, c’est pas la chute. C’est l’atterrissage.Up until now everything is ok… but what’s important is not the fall, but the landing.  1995, Paris, in the...

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FanGirl and Clarks come together to Celebrate Black Women with #InHerShoes

Despite the contribution of Black Women to popular culture and culture in general often their stories go untold. And whilst across the world the style of Black Women has been taken by others or used in...

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